Condom commercial brings thoughts on sexual mores


I am going out on a limb. I believe that the policy of abstinence-only isn't effective for preventing teens from having sex. But after seeing this new Trojan condom commercial, I'm thinking there may be a way to prevent teen (and adult) sex both from resulting in unwanted pregnancies and from transmitting venereal diseases.

Never mind that it's astounding to see a condom commercial in prime time. They've been showing "feminine protection (hygiene)" for years and lately, sex enhancement stuff like gels and creams. Okay. Can we fight this?

Anyway, this new Trojan commercial is sharp and cool. It shows a pair of white-gloved disembodied hands (think of a mime's hands) opening a spiffy gold package of a Trojan Ecstasy condom. It then proceeds to apply the item by unrolling an invisible material to fit an invisible, but definitely sizable, long shape, even tucking it snugly at the end of the movement. Then the screen flashes the copy–can't remember exactly, but something like "Yeah. That's what it's like–like you're wearing nothing."

While this commercial will probably never reach the young men who have not received (or understood) education about the dangers of unprotected sex, and it will have little or no effect on the men, young and old, who are drunk or high when they go to have sex with their partners or dates, it does take an intelligent approach to helping the regular good guys who can't resist, or whose girlfriends can't resist, be smart. Help them do the best they can to be responsible about their choices.

And the best part is the good guys would be willingly sharing the responsibility for "safe sex" instead of relying on the female to take all the responsibity.